Hile Design Wins ''Best of Show'' at the 2013 ADDY Awards
Animation Promoting Scio Township Takes District’s Top Prize
Ann Arbor, Mich., ... Hile Design LLC is pleased to announce that the Ann Arbor creative firm was awarded a Gold ADDY in the category of Elements of Advertising: Visual – Animation or Special Effects for its “Open Doors” animation promoting Scio Township; the animation went on to win “Best of Show” across all categories.
The winners of the 2013 District 6 ADDY Awards were announced on Friday, February 8, 2013 at the Riverfront Banquet Center in Flint, Mich. Conducted annually by the American Advertising Federation (AAF), the ADDY Awards select and promote the best of advertising and its practitioners. This year, entries included submissions from leading ad agencies and creative firms in the greater Flint and Ann Arbor regions.
Hile Design LLC created the animated video, titled “Open Doors,” for Scio Township’s Economic Development Action Committee (EDAC). The video serves as a snapshot of who’s doing business in Scio Township and what draws them there. Developed for the business section of Scio’s newly redesigned website, the video is also available on YouTube as a tool for commercial realtors and volunteer advocates to use when speaking to business owners looking for a great location to establish their companies.
“Although we’ve won quite a few ADDYs over the years, this is our first ‘Best of Show,’ ” said Hile Design’s President, Dave Hile. “We’re very proud of the work we did with EDAC and commend them for being great, forward-Ã¢?ï¿½thinking partners in developing the animation.”
Hile Design is an Ann Arbor brand development and advertising firm that has been creatively serving businesses of all sizes for nearly 30 years with a full range of integrated services. To learn more, visit www.hiledesign.com.